Gamification in Corporate Training & Development ProcessesEmir Bayraktar
Starting from childhood and being a source of pleasure and fun throughout our lives, is a common behavior among many living species.
When we also consider that an average of 18.70% (1.5 billion people) of the world population plays at least one digital game every day, we can better imagine the size and impact of the field in our lives.
The effects of such a widespread activity on our minds can be used to create great impact when directed towards a purpose, as proven by many research studies.
So how do games and gamification affect our minds?
The relationship between games and the brain can be approached in many different ways, but it can be said that the common themes in most of them are the benefits in stimulating, motivating, and learning areas.
In this article, I will focus on how gamification can make adult education and development processes more efficient.
“When schools were not there, there were games.” – Aristo
Games are perhaps one of the most fun and efficient ways to learn something. Because when we look at the foundation of games, we see that it is a basic instinct that exists in every living being. Games provide social cohesion, preparing for something by practicing, and facilitating learning processes in a permanent and fun way.
Now let’s continue with a few definitions of gamification;
Gamification is defined as the process of increasing motivational effectiveness by enhancing the game experience and achieving more behavioral outcomes.1
Gamification methods aim to enhance the desire of people to socialize, learn, specialize, compete, achieve, have status, express themselves, and make sacrifices.2
So with all these aspects, how can gamification help in education and learning processes in the corporate world?
“We don’t stop playing because we grow old, we grow old because we stop playing.”
George B Shaw.
Game & Learning
One of the most important benefits of gamification in corporate education and development is that it can make the process more fun and engaging. By using game elements such as points, badges, leaderboards, and competition, the learner is more likely to be motivated to complete the learning process and retain the information they have learned.
In addition, gamification can also be used to create a sense of competition among learners. This can be done by creating leaderboards and competition among learners, which can increase motivation and engagement.
Another advantage of gamification in corporate education and development is that it can make the learning process more interactive and personalized. By using game elements such as rewards, badges, and leaderboards, the learner can see the progress they have made, which can help them feel more motivated and engaged.
Gamification can also be used to create a sense of community among learners. This can be done by creating social networks, forums, and discussion groups where learners can share their experiences, ask questions and get feedback.
In conclusion, gamification can be a powerful tool to increase engagement, motivation and effectiveness of learning in corporate education & development process. It can be used to create a sense of fun, competition, interaction and community among learners.
With the new generation education platform LEX (Learning Experience) developed by Inooster, you can support your participants with a fun learning journey and increase your productivity by gamifying all your training and development processes.
Lets meet LEX.
1: (Şahin -Samur 2017: 11)
2: (Mihelaç vd., 2017: 11)